Permanent Hair Colour
Andreia Professional Permanent Colour is a vegan, ammonia-conscious permanent hair colour offering up to 100% grey coverage with long-lasting, intense colour and shine. Part of an 85-shade range, it’s formulated with quinoa protein, prickly pear (opuntia) extract, avocado oil and sunflower seed oil to strengthen and nourish the hair fibre while it colours, finishing with a light fragrance rather than the harsh chemical smell of older permanent formulas.
Key benefits:
- Up to 100% grey coverage
- Long-lasting, intense colour with visible shine
- Strengthens and nourishes hair as it colours (quinoa, prickly pear, avocado and sunflower seed oil)
- Vegan formula
- Light, pleasant fragrance
- Salon/professional-grade performance
- Part of an 85-shade range, from natural tones to bold, vivid colour
You will also need Developer Cream
This is a two-part permanent colour system, the colour tube on its own will not develop or process on the hair. It must be mixed with Andreia Professional Developer Cream (sold separately) at a 1:1.5 ratio, for example 100g of colour to 150g of developer, in a non-metallic bowl. If you’re colouring at home, add a Developer Cream to your basket in the strength you need (typically 20 vol/30 vol depending on the level of lift and grey coverage required) before checking out, or the colour won’t work once it arrives.
How to use:
Mix the colour with Developer Cream in a 1:1.5 ratio (e.g. 100g colour : 150g developer) in a non-metallic bowl. Apply to dry, unwashed hair. Leave to process for the recommended 35 minutes, up to 40 minutes for stubborn or resistant grey hair. Rinse thoroughly, then follow with Andreia Professional Co-Wash Post Colour to seal in colour and shine.
Before you start:
Carry out an allergy patch test 48 hours before every application. Not recommended for use on anyone under 16. This is a professional-strength permanent colour, so if you’re new to at-home colouring, do a strand test first and follow the timing and mixing ratio exactly.
Specs:
Volume: 100ml tube. Mixing ratio: 1:1.5 (colour:developer). Processing time: 35 minutes (up to 40 for stubborn grey). Shade range: 85 colours. Texture: cream. Fragrance: light, woody-aquatic-citrus notes.

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